Blogs

Hub for small to medium sized jewelry businesses to learn how to grow in-store foot traffic, website traffic, and increase sales through omni-channel retailing.

Preparing for Holiday Sales at Your Jewelry Store

Preparing for Holiday Sales at Your Jewelry Store

With holiday jewelry sales soaring by 32% in 2021, the festive season proves to be a great time for jewelry stores. On these occasions, you have the opportunity to leverage sentiments and craft experiences that resonate with your customers. This unique market thrives...

Social Media Retail Strategies for Jewelry Stores

Social Media Retail Strategies for Jewelry Stores

It wasn’t long ago when Facebook was the primary social media platform.  Launched in the early aughts, Facebook, now Meta, originated as an online social hangout for college students.   Fast forward to 2023 and social media saturates nearly the entirety of daily...

Integrated Services Help You Serve Your Customers

Integrated Services Help You Serve Your Customers

Jewelry retailers and manufacturers have a lot on their plates when it comes to managing their businesses. From inventory management to customer service, there's a lot to keep track of. When a retailer helps a customer find a piece of jewelry that they love, the next...

Selling Jewelry in the Modern Marketplace

Selling Jewelry in the Modern Marketplace

The global jewelry market has experienced remarkable growth in recent years, with its value reaching a staggering $216.48 billion in 2022. This upward trajectory is set to continue, as projections indicate a rise from $224.38 billion in 2023 to an astounding $308.36...

Communicating with Customers For Jewelry Stores

Communicating with Customers For Jewelry Stores

The manner in which you communicate your jewelry store’s value proposition is arguably more important than the value offering itself.  Embrace dialogue with your current and target customers instead of delivering a top-down monologue and you’ll develop a stronger...

Best Practices for Jewelry Repairs in Your Store

Best Practices for Jewelry Repairs in Your Store

To say repairing jewelry is difficult would be an egregious understatement.  Industry veterans know repairing jewelry the right way requires precision, mechanical aptitude and unparalleled attention to detail.  If you own or manage a jewelry store, it is in your...