Blogs
Hub for small to medium sized jewelry businesses to learn how to grow in-store foot traffic, website traffic, and increase sales through omni-channel retailing.
A Guide To Work Order Management For Jewelry Stores
Efficient work order management ensures smooth operations and customer satisfaction in the fast-paced jewelry retail world. Whether crafting custom pieces, performing repairs, or handling alterations, a well-structured work order management system is essential for...
Revolutionizing POS Payment Processing for Jewelry Stores: Best Practices
In the dynamic world of retail, the emergence of digital payment options is reshaping how business is done, and jewelers are no exception. As customers gravitate towards a streamlined, secure payment journey, jewelers must leverage innovative POS (Point-of-Sale)...
How Effective Retail Marketing Can Boost Your Jewelry Sales
As a jewelry store retailer, you may have noticed a decline in sales due to shifting consumer priorities. Recent statistics show that jewelry sales have decreased by 13.7% as more consumers allocate their budgets toward travel and dining experiences. To remain...
How to Create an Unforgettable Customer Experience In Jewelry Retail
With over 19,300 jewelry stores in the US, your brand needs to stand out from the pool of competitors by offering unique customer experiences. Customers in the jewelry industry seek personalized experiences that add significant sentimental value to their purchases....
Breaking into the Lab-Grown Diamond Market: Effective Sales Tactics
Lab-grown diamonds, also called synthetic or cultured diamonds, are crafted in a laboratory environment. They are made using advanced technological processes that mimic the natural formation of diamonds in the earth's mantle. Synthetic diamonds have the same chemical,...
5 Product Strategies for Your Jewelry Stores
At its core the most essential part of any retail business, especially a jewelry store, is having a product in stock that a customer can and wants to buy. Often new jewelry store owners struggle to decide which products they will carry in their store and how the...
Migrating Your Point of Sale Data To A New System
Point of sale data migration is essentially moving your point of sale data from your old POS system to a new one. Given how much information is contained in point-of-sale data, it can be stressful to consider making a change. POS systems collect and manage all data...
The Answer to Customer Loyalty is Not New
How do you maintain customer loyalty? If you said maintaining a CRM database, offering a loyalty rewards program, and using social media, you’re not alone—lots of marketers use these same traditional channels. The problem is, loyalty is getting hard to come by. Not...
Destroy Shopper Roadblocks to Increase In-store Sales
Did you know that about 20-30% of shoppers prefer to shop online? That's the word from The Retail Doctor who points out that this statistic indicates that when people go out shopping, it’s not something they have to do, it is something they want to do. It also means...
3 Ways ROPO (Research Online Purchase Offline) Can Help Your Jewelry Business
Does eCommerce hurt offline businesses? It would be easy for retailers to make that assumption based on the fact that today's consumers seem to favor online shopping. As of 2015, data from comScore indicated that, in the US, eCommerce accounted for at least 12.4% of...