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Jewelry marketing tools

Connect with more customers using jewelry marketing tools built into your point of sale (POS) system. Get everything you need to grow, all under one roof.

With Jewel360, your POS does the marketing for you

Jewel360 uses your POS data to drive marketing campaigns that are always personal, timely, and effective. Here’s how it works:

Segment customers

Use purchase, repair, and preference data to send the right message to the right person, every time.

Trigger campaigns

Fire emails and text messages when an order is ready, a birthday arrives, or a favorite item goes on sale. 

Personalize offers

Deliver coupons, reminders, and loyalty rewards based on each customer's purchase history.

Sync online and in-store activity

Keep marketing accurate and up to date by connecting every e-commerce and in-store transaction.

With Jewel360, your POS does the marketing for you

Jewel360 uses your POS data to drive marketing campaigns that are always personal, timely, and effective. Here’s how it works:

1. Segment customers

Use purchase, repair, and preference data to send the right message to the right person, every time.

2. Trigger campaigns

Fire emails and text messages when an order is ready, a birthday arrives, or a favorite item goes on sale.

3. Personalize offers

Deliver coupons, reminders, and loyalty rewards based on each customer’s purchase history. 

4. Sync online and in-store activity

Keep marketing accurate and up to date by connecting every e-commerce and in-store transaction. 

Marketing that starts at the register

When your best jewelry marketing tools are already integrated into your POS, every campaign is accurate, personal, and effortless.

Email and SMS marketing

Contact the right customers at the right time

Every ring, watch battery, and custom piece you sell tells you what a customer likes. Use that to decide who hears from you and what you say.

  • Build mailing and SMS lists from customer purchases gathered by the POS system.
  • Create segments to ensure every outreach is relevant to each customer.
  • Reach out with relevant offers, repair-ready notices, and automated reminders.
  • Make your marketing more personal with real customer sales info.
Email and SMS customer service contacts
Website and blog tools

Build your jewelry store website

Jewelry marketing tools help you create and publish blog posts and landing pages so you can reach new customers locally and from afar.

  • See which pages draw attention, whether that’s your engagement ring selection or your repair services.
  • Show up when people search for jewelry in your area using built-in SEO features.
  • Use website modules to help you promote new products, sales, and classes.
Jewelry store website marketing tools
Sales, coupons, and reviews

Entice visitors with discounts

Give shoppers a reason to walk in, and give your best customers a reason to come back.

  • Customize coupons with flat and percentage discounts, or create one-time-use coupons as you need them.
  • Schedule sales ahead of Valentine’s Day, Mother’s Day, and the holidays, so they run without you.
  • Ask customers for reviews, and build trust with shoppers who are considering a jeweler they haven’t visited yet.
Jewelry store marketing coupons

Hundreds of jewelers
nationwide rely on Jewel360

Hear the stories of real small business owners who chose to modernize their jewelry stores.

"Jewel360 transformed our business...
it's our store's new foundation."

Brooke Oates

Graduate Gemologist | Manager of First People's Jewelers

"Honestly, Jewel360 as a whole is a wonderful package. They offer everything."

Tracy and Rick

Owners | Tracy's Fine Jewelry & Gifts

"With Jewel360, even when we’re not in the office, we can access the store through the cloud."

Garret Wilkes

Bench Jeweler | Reigning Jewels Fine Jewelry

"The Jewel360 staff were the people that saved us."

Elizabeth Schroeder

Owner | Pretty in Patina

"Jewel360 ties everything together. As a jewelry point of sale system, it just makes sense."

Sarah Bond Turner

CAD Designer at K Bond Jewelers

"It's easy to use, easy to learn, and the most efficient POS system I've used for jewelry stores."

Meghan Proctor

Owner of Hubbell Proctor Design

Get jewelry marketing tools in your POS. Stay top of mind forever.

Grow your jewelry store with marketing tools integrated into your POS system. Spend less time managing data and more time connecting with customers. Schedule a demo to see how it works.

More jewelry marketing tools, features, and benefits

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Social catalog sync

Share your jewelry inventory to Facebook and Instagram catalogs automatically, no spreadsheets required.

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Vendor catalogs

Add thousands of pieces from major jewelry vendors in bulk, without typing in each style number.

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Top sellers

Show shoppers what’s trending to inspire confident purchases and expand sales.

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Customer filters

Build segments from real purchase history and customer groups, like everyone who bought a diamond pendant last year.

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Service reminders

Send automatic email reminders for events and serialized repairs, so customers pick up their items and come back for more.

What Jewel360 customers are saying

“Communication and ease in those communication channels was a big thing for us. You have a text messaging platform and email marketing that’s integrated into it… that was a big plus.”

Sarah Bond Turner
CAD Designer, K Bond Jewelers
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“Being able to go in and just type in the SKU number and it just auto-populates everything — it gives a really great picture.”

Garret Wilkes
Bench Jeweler, Reigning Jewels Fine Jewelry
Still 2025-10-09

“It's wonderful. The ease of use, the operator use, the customer service, the way the training is done can't be matched.”

Meghan Proctor
Owner, Hubbell Proctor Design
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Jewelry marketing tools FAQs

What are jewelry marketing tools?

Jewelry marketing tools are what a store uses to reach customers and promote its work. Jewel360 is a jewelry POS system with marketing tools built in: email marketing, customer groups, saved email lists, coupons, scheduled sales, and an online store. All of them work from the same customer records your POS keeps.

Are the marketing tools part of the POS system or a separate product?

How do I send marketing emails to specific jewelry customers?

Can I preview a marketing email before it goes out?

Can I schedule a jewelry promotion or create coupons in Jewel360?

Can I sell jewelry online with Jewel360?

What can customers do on my jewelry store’s website?

Can I import my existing customer email list?

Ready to see how Jewel360 handles your jewelry store’s marketing?

Book a demo to see why hundreds of jewelers choose Jewel360 to run their jewelry store.